Once you’ve decided on the type of sign that will provide the most value for you, it’s time for the next step- selecting the design. Simply having a sign isn’t enough to make it effective; the sign has to work as a call to action for your selected audience.
What design elements should you consider?
- Size- Choosing the right size of sign is important to ensure it is seen by your audience. If your sign is going to be placed outdoors, select a size that will be visible to those driving by and is positioned in a manner that is easy to see. For an indoor sign, select a size that won’t overwhelm your audience, but will still grab their attention.
- Color- The colors of your sign should reflect the message you are trying to portray. If it is a simple logo sign, select colors from your brand’s color palette. If you are promoting something, choose a color from your brand palette and another color that will stand out (however, be sure the two colors play together nicely!)
- Design- Lastly, the design of your sign is crucial and should be managed professionally. Trust our team to help you create a professional sign design. Now is not the time to trust a friend’s doodle he created in his basement on word processing software!
Ready to begin the sign-making process?
Give us a call at Margison Graphics and Signs- 765-529-8250. We will talk with you about your signage goals and provide you with a high-quality sign at the best value possible.